The Learning Curve

New tricks for an old dog.

Is hype only hype when it is perceived as hype?

Michel Fortin has answered the question.  What’s more to say? Is hype only hype when it is perceived as hype?

From Puffery To Praise: How to Turn Hype Into Sales

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Written by Tom Fox

12/21/2009 at 5:29 pm

Posted in Marketing

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